Case Study: The Big Picture
May 11
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...
Continue ReadingIndustry Mini Dive: National Parks
Apr 27
The promotional products industry is a multi-billion dollar industry that plays a crucial role in marketing and advertising for businesses of all sizes. From pens and tote bags to water bottles and...
Continue ReadingCase Study: Insuring Happy Employees
Feb 16
Item: JAFFA(r) Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees en...
Continue ReadingCase Study: Keep it Cooler
Nov 22, 2024
Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...
Continue ReadingCase Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win
Jul 15, 2024
Surf-inspired activewear brands like ROXY(r) are stoked with our YUKON design-fondly known as The Party Cup(tm). It's double-wall insulated, so it keeps refreshments cool on the beach while the t...
Continue ReadingCase Study: Computer Repair At Your Fuzzy Fingertips
Jun 17, 2024
A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when...
Continue ReadingCase Study: A Not-So-Silly Idea
Jun 2, 2024
An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun...
Continue ReadingCase Study: Success on Campus
Apr 6, 2024
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...
Continue ReadingCase Study: Info in a Flash
Mar 23, 2024
Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to...
Continue ReadingCase Study: Masks and Casks
Feb 9, 2024
When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard(tm) Face Masks i...
Continue ReadingCase Study: Snack Pack It!
Dec 13, 2023
Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo(r) Marine Backpack Cooler as a gift with enrollment for customers participatin...
Continue ReadingCase Study: Sign the Deal
Sep 5, 2023
In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...
Continue ReadingCase Study: Life of the Mardi
Jul 24, 2023
Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wan...
Continue ReadingCase Study: Write to Paradise!
May 28, 2023
A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for com...
Continue ReadingCase Study: Put That on Your Calendar!
May 14, 2023
Objective: A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her serv...
Continue ReadingCase Study: Improve Sales and Traffic
Mar 17, 2023
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their n...
Continue ReadingCase Study: Take a Map!
Mar 3, 2023
Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...
Continue ReadingCase Study: You've Got the Power
Dec 21, 2022
A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. ...
Continue ReadingCase Study: A Shoe-In
Dec 6, 2022
Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate lev...
Continue ReadingCase Study: Adventure Awaits
Oct 24, 2022
An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie(r) Adventure Dry Sack 10L was a natural fit for the outdoor lifesty...
Continue ReadingCase Study: Yes, We Can!
Oct 10, 2022
Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out a...
Continue ReadingCase Study: Back in Business
Sep 26, 2022
A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients ...
Continue ReadingCase Study: The Write Stuff
Sep 12, 2022
Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...
Continue ReadingCase Study: Sharper Students
Aug 28, 2022
Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...
Continue ReadingCase Study: Real Modern Recognition
Jul 3, 2022
Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company's year-e...
Continue ReadingBraving Campground Antics with the SAHARA Sports Bottle
May 20, 2022
Camping isn't always a vacation, y'all. Seasonal KOA(r) Work Kampers help KOA owners wrangle feisty RV transients (a.k.a. retirees) for their supper. The least they deserve is a free RV hookup&he...
Continue ReadingCase Study: Calendar Puns are Week
Apr 22, 2022
Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Co...
Continue ReadingCase Study: A
Feb 24, 2022
Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Jan 12, 2022
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...
Continue ReadingCase Study: Where Has Your Pen Been?
Dec 28, 2021
Products Javalina Splash(r) Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?”...
Continue ReadingCase Study: Do the Wave
Dec 14, 2021
Market: School Objective: A school's athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The schoo...
Continue ReadingCase Study: Welcome New Hires!
Oct 4, 2021
Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill p...
Continue ReadingCase Study: Create Your Own Reality
Aug 9, 2021
Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the...
Continue ReadingCase Study: Lunchtime Appreciation
Jul 11, 2021
Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought th...
Continue ReadingCase Study: Keep it Sweet
Jun 27, 2021
Vertical Market: Hospitality Product Use: Employee Appreciation Promotion: A nationally known hotel chain gifted their staff the Everyday Sweet and Savory Gourmet Carry Caddy for Employee Appreci...
Continue ReadingCase Study: Fewer Tricks and More Treats: Halloween Safety Lanyard
May 1, 2021
Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Cas...
Continue ReadingCase Study: Roll Up in Style
Jan 22, 2021
Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations ...
Continue ReadingCase Study: Don't Bottle It Up
Jan 7, 2021
An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to ...
Continue ReadingCase Study: Safety First
Dec 24, 2020
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a bra...
Continue ReadingCase Study: Wave Hello to Recognition
Jul 21, 2020
Item: JAFFA(r) Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
May 10, 2020
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traff...
Continue ReadingCase Study: Keeping Colds at Bay, One Spritz at a Time
Mar 15, 2020
Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Cas...
Continue ReadingCase Study: Brighten Their Day
Feb 1, 2020
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will ...
Continue ReadingCase Study: A Hole in One Promotion
Jan 4, 2020
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...
Continue ReadingCase Study: Financial Industry
Nov 8, 2019
Products Javalina(r) Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing ...
Continue ReadingCase Study: College Fair Giveaway
Aug 15, 2019
Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming colle...
Continue ReadingCase Study: Save the Date, Save the Day
Aug 1, 2019
Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...
Continue ReadingCase Study: Getting Bent out of Shape for More Business
May 8, 2019
Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the...
Continue ReadingCase Study: Inking Impressions
Apr 10, 2019
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...
Continue ReadingCheers! Let’s Sell More Beer!
Jan 15, 2019
Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sale...
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